El Salvador is a small market for cigarettes which are all imported, either from Guatemala (PMI) or Honduras (BAT). These two companies dominate sales in this 1.1 billion piece market,...
The client came to us with a new product – a stronger smelling “aromatic” tobacco. the task was to come up with multiple ways to market this new product. My...
Chesterfield is a brand of cigarette made by Altria. It was named for Chesterfield County, Virginia. It was one of the most recognized brands of the early 20th century, but...